
TATIANA LYNG OBEL
User Experience Designer

HELLO I AM TATIANA
My true passion is user experience. Designing meaningful products, intuitive interfaces and solutions that truly make an impacts. If you can tie user needs, business and design into a coherent package, then this is here the magic happens. The secret is research, lots of collaboration, solid process, optimism and persistence.
KEYWORDS
• +10 years of experience within the field of UX design.
• Collaboration and stakeholder management skills.
• Plan and carry out tests of prototypes within user groups.
• Facilitate and lead early-stage and post-launch user research.
• Agile project management culture of continuous improvements.
• DesignOps. Scaling UX Design and User Research within the organisation.
• Up to date on relevant design methods and studies.











APPROACH
Three strong deliverables to help strengthen the design, solution and value proposition.



INSIGHTS & OPPORTUNITY SPACES
The knowledge foundation about the users challenges and needs.
Focus areas, based on needs that shed light on possible strategic directions for the solution and design.
CONCEPTS/ PROTOTYPES
Concrete solutions aimed to increase the impact in peoples lives by meeting their needs.
PRODUCTION & VALIDATION TESTS
Prototypes tested with users that can contribute to steering future initiatives.
CV
Senior User Experience Designer
2019- Senior User Experience Designer. NOVO Nordisk.
2019 Experience Designer, +PLAY Rosan Bosch Studio.
2017-2018 Strategy & Insights Manager. Funday Factory.
2015-2017. Creative Director. Cape Copenhagen.
2012-2015 Lead User Experience Designer. Egmont.
2008-2012 Digital Strategy Manager. LEGO
2005-2008 Editor. Danish Broadcasting Corporation DR B&U.

CONTACT
